Ruggable

CREATIVE LEAD FOR THE HOME BRAND BEST KNOWN FOR MACHINE-WASHABLE RUGS. LED ART DIRECTION AND CONCEPT DEVELOPMENT FOR NEW COLLECTION LAUNCHES, CAMPAIGNS, AND PRODUCT SHOOTS. RAN A/B TESTING AND TREND FORECASTING WHILE MANAGING A TEAM PRODUCING EVERGREEN CONTENT ACROSS SOCIAL CHANNELS. DROVE A 30% LIFT IN ENGAGEMENT AND 25% GROWTH IN ONLINE REVENUE.

Client

Ruggable

DELIVERABLES

CAMPAIGN DESIGN TEAM LEAD COLLECTION LAUNCHES ART DIRECTION SOCIAL CONTENT ILLUSTRATION

Year

2019-2022

Role

CREATIVE LEAD